About us
We are on a mission to build thriving lotteries fuelled by innovation and player protection tailored for a digital era. Every day we are pioneering new approaches, shaping modern, inclusive and impactful lotteries for generations to come.
Allwyn is a leading multi-national lottery operator
Our history
Our Impact
We are committed to fostering positive change by supporting initiatives that build stronger communities and promote equality. Through our efforts, we strive to create a more inclusive and fair society for everyone.
Our brands
We leverage our strong lottery brands, large customer base, and extensive distribution network, including more than 100,000 POS.
Our markets
We operate lotteries in Austria, the Czech Republic, Greece and Cyprus, Italy*, the United Kingdom, and the United States (Illinois).
Why we are different:
We leverage global expertise across our group
We’re operating in seven highly responsible and growing markets. Our multi-national approach allows us to learn best practices that can be applied everywhere and save on costs.
Building lotteries for the future
We follow a digital-first mindset and stay ahead of the curve technologically, investing in digital channels to enhance our players’ experience and generate key business insights.
We champion responsible gaming
Among regulators and industry bodies, we are known for our commitment to responsible gaming and our determination to maximise lotteries’ contribution to society.
Maintaining a strong financial portfolio
We have a track record of compounding growth, robust profitability, strong cash flow generation, and resilience to economic cycles. Plus, Allwyn are always looking for new opportunities and ventures into new markets.
Meet our management
Our managementExplore more
