Partnerships & Sponsorships
Allwyn harnesses the extraordinary convening power of lotteries and gaming to help change the world for the better. We work with incredible partners to drive positive societal change and champion a brighter future for communities worldwide.
Sport
We partner with organisations that share our vision of changing lives through the power of sport. By collaborating with impactful initiatives, we support communities, inspire positive change, and celebrate the unifying spirit of sport worldwide.
Official partnerships
McLaren
Allwyn is proud to be an Official Partner of Formula 1 Constructors' Champions, McLaren Formula 1 Team.
Formula 1®
Allwyn partners with the pinnacle of world motorsport, Formula One®, harnessing the power of community, innovation and entertainment.
Wings for Life World Run
We are proud partners of the Wings for Life World Run, an annual global event to raise awareness and funds to find a cure for spinal cord injury.
Peace Race
We are proud sponsors of the Peace Race, a global cycling race that supports global unity and emerging talents.
Art
Allwyn is building more than just lotteries; we’re helping to build communities around the world. We want people to fulfil their full potential and that’s why we support a range of art projects. Partnering with film festivals, art galleries and more – we’re able to support and uplift those passionate about the subject to reach their full potential.
Communities
We are committed to fostering positive change by supporting initiatives that build stronger communities and promote equality. Through our efforts, we strive to create a more inclusive and fair society for everyone.
Featured communities
More than Equal
We are proud sponsors of More than Equal, a not-for-profit initiative that aims to give equal opportunities to female drivers in F1.